Industrial Design Innovation Achievement Exhibition

Company profile

SIDE is a contemporary furniture brand driven by design and craftsmanship. SIDE attempts to use design as bridge to connect traditional craftsmanship with modern lifestyle. SIDE believes that good design are functionality, beauty and the needs of the many. Therefore, SIDE keeps exploring the diversity of materials, forms and techniques to make good design affordable and accessible.

The name of SIDE consists of four words: sustainable, imaginable, dependable and enjoyable. The name also reflects our expectations for the product. SIDE hopes that reliable and imaginative products could stand the test of time and always by your “SIDE”.